Welcome to vlothh

Welcome to VLOTHH, where clothing is designed for minds that don’t follow instructions. Expression comes first. Everything else follows.

Our Story

VLOTHH started with two friends and a shared instinct to think differently. Growing up together, we bonded over ideas, creativity, and the constant urge to question what was considered “normal.” What began as conversations in school slowly turned into a vision — to build something of our own that reflected individuality, confidence, and honest self-expression.

We didn’t come from fashion houses or big studios. We came from curiosity, experimentation, and belief. VLOTHH was created as a space where identity comes first and clothing becomes a voice. Every design carries the spirit of where we started and the mindset that continues to drive us forward: trust the madness.

Our Mission

Our mission is to create clothing that empowers individuality, challenges norms, and gives people the confidence to wear who they truly are. We believe fashion is more than appearance — it’s expression, attitude, and identity. Every piece we design is meant to encourage self-belief, spark creativity, and break away from the pressure to conform. We don’t design for trends or seasons; we design for people who think differently, move boldly, and live honestly. Through thoughtful design and fearless ideas, VLOTHH exists to support self-expression in its rawest, most unapologetic form.

Why Choose Us

We don’t create clothing for everyone — and that’s intentional. VLOTHH is built for individuals who value originality over approval and meaning over mass production. Our designs start with ideas, not trends, ensuring every piece carries purpose, personality, and intent. From concept to print, we focus on details that make each drop feel considered and distinctive. We believe clothing should say something before you do, and stand for something after you leave. Choosing VLOTHH means choosing expression, confidence, and the freedom to trust your own madness.